Bronny James, son of NBA superstar LeBron James, has been in the spotlight for many reasons. While his basketball skills are a major part of the conversation, many people are curious about his net worth. At a young age, Bronny is already making headlines not just on the court, but in terms of his finances too. As of 2024, Bronny James’ net worth is estimated to be around $10 million.
Who Is Bronny James?
Born on October 6, 2004, Bronny James is the eldest son of LeBron James and Savannah James. His full name is LeBron Raymone “Bronny” James Jr., and he has quickly risen to fame thanks to his father’s legacy and his own basketball talent.
Currently, Bronny plays basketball at the college level for the University of Southern California (USC). Many people are already predicting a bright future for him in the NBA. With this comes a lot of attention, and of course, money.
Bronny James Net Worth in 2024
As of 2024, Bronny James’ net worth is estimated to be around $10 million. This might sound surprising for someone who hasn’t yet played in the NBA, but there are several reasons why Bronny has managed to accumulate such wealth at a young age.
How Does Bronny James Make Money?
Although Bronny has not yet signed an NBA contract, he has still managed to earn a significant amount of money. Let’s take a look at the main ways he makes money.
1. Endorsement Deals
One of the primary sources of Bronny James’ net worth is his endorsement deals. Like his father, Bronny has caught the eye of major brands.
In 2022, Bronny signed his first major endorsement deal with Nike. This deal alone is reportedly worth millions of dollars. Bronny’s partnership with Nike isn’t surprising, as his father, LeBron James, has been with the brand for many years. Additionally, Bronny also has deals with Beats by Dre, another major brand. These sponsorships contribute significantly to his wealth.
2. Social Media Influence
Bronny James is also a popular figure on social media. With millions of followers across platforms like Instagram and TikTok, Bronny has become a digital influencer. His social media presence is another way he earns money.
Brands pay influencers like Bronny to promote their products, which can bring in a significant amount of income. Social media deals can sometimes be worth thousands, if not millions of dollars. Being the son of an NBA legend and having his own basketball skills make him a valuable influencer for many companies.
3. NIL Deals (Name, Image, Likeness)
Another way Bronny has boosted his net worth is through NIL deals. The NCAA now allows college athletes to make money from their Name, Image, and Likeness. Bronny has taken full advantage of this rule.
With his fame and marketability, Bronny has been able to secure lucrative NIL deals. These agreements allow college athletes like him to make money while still playing at the college level. This is a relatively new but significant source of income for young athletes like Bronny.
Will Bronny James Join the NBA?
While Bronny James has already amassed a considerable net worth, many believe that his real wealth will come once he joins the NBA. Experts predict that Bronny could enter the NBA as soon as 2024. If that happens, his net worth is expected to skyrocket.
Once in the NBA, Bronny will have the opportunity to sign a professional contract. Rookie contracts in the NBA can be worth millions, depending on the player’s draft position. Additionally, once he proves his skills in the league, Bronny will likely sign even bigger contracts as his career progresses.
Apart from salary, NBA players also earn money through shoe deals and other endorsements. If Bronny follows in his father’s footsteps, he could sign a lifetime deal with a brand like Nike, further increasing his net worth.
Bronny James Family Wealth
It’s important to note that Bronny James comes from one of the wealthiest families in sports. His father, LeBron James, is estimated to be worth over $1 billion. While Bronny is building his own career and wealth, it’s likely that his family’s financial success has provided him with opportunities that other young athletes don’t have.
Growing up in such an environment means Bronny has access to the best coaches, trainers, and mentors. He also has the financial backing to pursue business ventures and investments, which will help his net worth grow even more in the future.
What’s Next for Bronny James?
As of now, Bronny James is focusing on his basketball career at USC. Many believe he has the potential to be an NBA star, but only time will tell. However, with endorsement deals, social media earnings, and NIL agreements, his financial future already looks secure.
While Bronny James’ net worth is already impressive, it’s clear that this is just the beginning for him.
